Playing to your strengths: a radical approach to new business with Jody Sutter. (Read more)

Jody Sutter, one of America's top new business development experts, explains how to pick the right new business approach for your agency and how to create a "New Business Ecosystem" environment.

Jody describes the four archetyes:

  1. Hunter
  2. Communicator
  3. Promoter
  4. Thinker

Which one are you and how can you play to your strengths?