With THE INDIE AWARDS 2018 fast approaching, we at thenetworkone felt it was time to revisit last year’s winners.
THE INDIE AWARDS 2017 received entries from agencies on every inhabited continent. Today it is still the only large-scale awards created for independent agencies and judged exclusively by independent agencies.
Whilst all of the entries had their own unique strengths, there could only be one winner in each category.
See the winning work below:
Best Creativity & Best in Show
Title: “Only One Captain Morgan”
With Leicester City football team taking the Premier League by storm behind their captain, Wes Morgan, this campaign seized on the naming coincidence for Captain Morgan rum and produced a campaign that saw Captain Morgan sell out in the city of Leicester in just 24 hours! See the remarkable work below:
Title: “The Recruits / Die Rekruten”
Agency: Crossmedia, Germany
Client: Federal Armed Forces
This unique campaign had the newest members of Germany’s armed forces vlogging about their experiences. Over 12 weeks and 80 episodes, the campaign turned 12 ordinary recruits into Germany’s top new influencers and reached an audience of 40 million! Check out the video below:
Best PR/ Earned Media
Title: “The Big Mistake”
Agency: Brand Portal
Client: Discovery Italia SRL
This love-ly campaign turned a perceived grammatical mistake in a Valentine’s Day message into a national campaign! The message reached millions on Facebook and resulted in a Change.org petition to change the Italian language itself, all in the name of fighting prejudice. Watch the video below to see the results:
We were proud to give the inaugural INDIE AWARDS to such deserving work, but this year we are aiming to go bigger!
This year we have even more awards for you to enter, whilst still keeping it simple: No agency of the year, just best work.
You can enter your work into any of the following categories:
- Best Creative: Audiovisual
- Best Creative: Print and Design
- Best PR/Social: Consumer
- Best PR/Earned Media: Corporate Reputation.
- Best Media
- Local Hero Award: Gender Diversity
THE INDIE AWARDS is your chance to benchmark your work against the best in the independent sector: No bias, no politics, no ‘Agency of the Year’ – just prizes for excellent work.
Since their creation, THE INDIE AWARDS have aimed to raise the profile of the independent agency sector by recognising talent and rewarding achievement. We’re committed to celebrating the fantastic work of independent agencies from all over the world.
THE INDIE AWARDS 2018 is your chance to benchmark your work against the best in the independent sector.
Enter your work today, here!